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This online course is for individuals who are interested in developing their knowledge, skills and competencies to pursue a career path in the field of media sales and marketing. It is a professional course designed with a lecture panel of industry experts from MTV/MBC. Successful completion of this course will enable the students to be well versed with the know-how to embark on a career in sales and marketing in Electronic Media.
Fundamentals of Media Sales & Marketing
Buyer Behavior
Approach to Personal Selling
Sales Process
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